“Black people are not dark-skinned white people,” says advertising visionary Tom Burrell. In fact, they are much more. They are survivors of the Middle Passage and centuries of humiliation and deprivation, who have excelled against the odds, constantly making a way out of “No way!” At this pivotal point in history, the idea of black inferiority should have had a “Going-Out-of-Business Sale.” After all, Barack Obama has reached America’s Promised Land.

Yet, as Brainwashed: Challenging the Myth of Black Inferiority testifies, too many in black America are still wandering in the wilderness. In this powerful examination of “the greatest propaganda campaign of all time”—the masterful marketing of black inferiority, aka the BI Complex—Burrell poses ten disturbing questions that will make black people look in the mirror and ask why, nearly 150 years after the Emancipation Proclamation, so many blacks still think and act like slaves. Burrell’s acute awareness of the power of words and images to shift, shape, and change the collective consciousness has led him to connect the contemporary and historical dots that have brought us to this crossroads.

Brainwashed is not a reprimand—it is a call to action. It demands that we question our self-defeating attitudes and behaviors. Racism is not the issue; how we respond to media distortions and programmed self-hatred is the issue. It’s time to reverse the BI campaign with a globally based initiative that harnesses the power of new media and the wisdom of intergenerational coalitions. Provocative and powerful, Brainwashed dares to expose the wounds so that we, at last, can heal.

8 thoughts on “Brainwashed

  1. A good day to you Prince, I like the book Brainwashed It is a good reference book in my opinion. There are many black people who feel inferior. I own this book. I will also check out some of the other books that you are referencing.This is a very cool blog site. I love that you love us Ebony Goddeess. LOL! I Love that you got love for your people. Peace and Blessings

    • I own this book as well Mary. Tony did amazing research for his book. I’m glad you like my blog. I put a lot of work into it. You’re a very intelligent sista,so you’re always welcome here. I like a lot of your insight. Yes I love my sistas. Here in California I’m around interracial couples all day. But I have never dated a white woman. Black women are the finest women on the planet–hands down! To date a white woman would be a step

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